For brands and corporates · Switzerland
A curated, exclusive image stock — legally compliant under Swiss law, EU AI Act-conformant, delivered in 3-5 business days.
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Definition
An AI Image Stock is a curated collection of AI-generated images produced exclusively for a brand. Unlike stock photo platforms such as Adobe Stock, Getty Images or Shutterstock, these images are not multi-licensed — they belong to your brand. In Switzerland, Visari, based in Zurich, specialises in such AI Image Stocks.
We develop bespoke visual worlds for brands, corporates and SMEs: consistent across all channels, legally compliant under Swiss law and EU AI Act, deliverable in 3-5 business days. No stock platform account, no AI tool subscription — a curated product.
Direct Comparison
| Traditional stock image library | AI Image Stock from Visari | |
|---|---|---|
| Exclusivity | Multi-licensed | Exclusive to your brand |
| Consistency | Different photographers, styles | Unified visual language |
| People | Generic stock models | Curated models, optional Branded Model |
| Customisability | Buy existing images | Tailored to briefing, regenerable |
| Rights | Standard licence package | Full documentation Art. 28 ZGB + EU AI Act |
| Labelling (EU AI Act) | usually not covered | Compliantly labelled |
| Cost per image | CHF 10–500 | depends on package, often more affordable for large image stocks |
| Availability | immediate | 3–5 business days, individually produced |
Use Cases
Social media, newsletter, blog. Those who regularly need image material benefit most from a scalable AI Image Stock.
Seasonal campaigns with a consistent look. The same face across multiple touchpoints.
Annual report, intranet, recruiting. Where authentic images matter, but stock photos feel too generic.
Model images for entire product ranges. Consistent, interchangeable, scalable.
Insurance, pharma, banks. For those who want to portray authentic diversity without 50 casting appointments.
Legal Compliance
Swiss Law (Art. 28 ZGB): Personality-rights protection for people in the image stock. Visari holds a documented licence for every person. Your brand receives clearly defined usage rights.
EU AI Act (from August 2026): Labelling obligation for AI images in commercial use in the EU/EEA. Visari labels all delivered images compliantly by default and provides the corresponding documentation.
Copyright (URG): As the client, you receive exclusive commercial usage rights for the agreed context. Visari retains the technological rights to the training model.
The Process
You describe your image needs, brand world, target audience and channels.
Selection from the Visari pool or development of a Branded Model. Define style anchors.
Creative execution with quality control by Creative Directors. Iterative alignment with you.
Final images in 300 DPI print-ready + digital, including complete licence documentation and EU AI Act labelling.
Investment
A traditional advertising shoot costs CHF 8,000–25,000 for a day with 10–30 final images. An AI Image Stock from Visari ranges, depending on scope, from a few hundred to a few thousand francs — for 30–100+ images. Savings are typically 70–90%.
We provide specific quotes individually after briefing. Factors include: number of images, scene complexity, Branded Model yes/no, desired delivery time.
Frequently Asked Questions
An AI Image Stock is a collection of AI-generated images for diverse applications (web, social, print, annual report). An AI Model is a recognisable AI person used as a brand ambassador across all campaigns. Many brands combine both.
Yes. Once style and models are defined, Visari can produce additional motifs in the same look at any time. This is one of the greatest advantages over traditional photoshoots.
As the client, you receive exclusive commercial usage rights as per contract. Visari retains the technological rights to the training model.
Yes, provided they are labelled as AI-generated. The EU AI Act requires this from August 2026 for commercial use in the EU/EEA area. Visari delivers all images with the corresponding labelling and licence documentation.
30-100 final images per image stock is typical, depending on the brief. Some clients start with a small test stock (10-20 images), others build a large library directly.
If the brand world evolves, a new image stock style can be defined. The original image stock remains usable. For major brand refreshes, a parallel new build is often recommended instead of a migration.
Yes — this is a common request, especially from SMEs. With the consent of the respective person according to Art. 28 ZGB, Visari pipelines can train the person as a Human-Origin model. Note: clear internal regulations are required for such a setup, and we advise on this in the briefing.
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